As Managing Art Director
Delivery With Style
As the Art Director and Design Team Manager, I led the visual direction for campaigns and supervised the production of marketing materials. My team offered design support for CRM, performance marketing, and the brand-product connection.
Dealivery Days
Dealivery Days is an exclusive three-day savings event organized by Shipt annually. During this event, customers can enjoy significant discounts on a wide range of products from various retailers. The event typically features deals on groceries, beauty products, home essentials, and more.
My responsibility was to develop a unique and reusable visual guide for the event, enabling the team to utilize and adapt it as needed across various platforms and contexts.
Fall Campaign
Seasonal campaign was designed to promote specific product categories aligned with seasonal events and themes. The primary goals were to increase awareness and drive sales for these categories. By leveraging the unique appeal of each season and event, we aimed to create a strong connection with our target audience and encourage them to explore and purchase the featured products.
I conceptualized the overall look and feel. This involved developing a cohesive visual direction that resonated with the seasonal themes and the brand’s identity. I art directed the photoshoots and oversaw the production of all assets, from initial concept to final execution, to ensure consistency and quality across all materials.
Site
Emails
Digital ADs
